Sarah is a true entrepreneur, she runs several business and is writing at least two books so far. She required professional photography to support her high profile businesses. She runs her own HR consultancy, is a life coach and motivator and regularly appears on Nottingham TV. Here she is located in the heart of Nottingham’s lace market to illustrate city meetings and client base in this area and a connection to the city-scape. Nottingham is where she trades all her businesses. These streets are her ‘home’, coffee shops are ‘her office’ and where she meets clients as well as her own corporate space just around the corner. The posture is open and very confident. The gaze is direct as you would expect from someone who regularly talks live to a TV camera. This photo is relaxed, natural and engaging. You smile when you see her smile, hence she has made a connection with you.